YC Founder Firesides: Gusto on building for new verticals
Y Combinator Startup Podcast
Navigating Growth and Customer Loyalty
This chapter discusses the challenges and strategies for startups expanding into small and medium-sized businesses (SMBs), emphasizing the importance of maintaining product-market fit. The speakers highlight the role of customer feedback and metrics in shaping growth strategies while cautioning against the risks of rapid expansion. Through various examples, they illustrate the need for a tailored approach to meet unique customer segment needs, particularly in the context of payroll services and vertical SaaS.
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