Join us this week for the VENDO Podcast where we talk about Amazon Fresh! Delaney Nicol, Lead Amazon Account Manager and Holly Swanner, Amazon Account Strategist cover understanding your Amazon Fresh demographic, using SpartanNash as an inventory provider, and in-store promotions.
Topics Included:
All about the Amazon Fresh customer (2:10)
Opportunities to cross-promote with Amazon Fresh (6:10)
Utilizing DSP as a Fresh Seller (8:53)
Inventory: Using SpartanNash (9:55)
UWI (In-store Locations) & UFT (Online Locations) ( (16:40)
Re-forcasting with minimum delivery fee (20:05)
In-store promotions(23:50)
Understanding your demographic(29:45)
Featuring:
Delaney Nicol, Lead Amazon Account Manager, VENDO
Holly Swanner, Amazon Account Strategist, VENDO
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