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Josh Kaufman: The Shocking Link Between MBA & Career Success! The Easy Hack To Making Money Whilst You Sleep!

The Diary Of A CEO with Steven Bartlett

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Sales Strategies for Candle Businesses

This chapter explores the importance of sales processes and customer satisfaction in a candle business framework. It highlights strategies for distinguishing product features from customer benefits, emphasizing storytelling and buyer psychology in marketing. The discussion also covers crucial aspects like hiring for success and understanding financial viability in a competitive market.

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