4min chapter

Marketing Against The Grain cover image

How You Can Use NFTs For Your Business with Katie Chen

Marketing Against The Grain

CHAPTER

The Next Wave of NFTs, Katie?

The next wave of NFTs will be incredibly easy access, and if you want an NFT, you should be able to get it very easily. I think grants have a choice to also just like not have it be so expensive, right? And they build with people rather than trying to drive up the hype. You could literally buy an NFT with Apple Pay without having to earn a wallet or go on to it. So that's the one thing. Get access first. Second, how do we enable people to leverage the fact that their audience, their fans have this token? What do they need? We're seeing some really interesting use cases already.

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