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S03.EP15 - Verbal Brand Identity with Nihilo

JUST Branding

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Building Retainers Is a Smart Business Approach

I love that approach of being superflexible depending on the client needs. So what do you include in your retainers to insure that you are helping a clients on an ongoing basis, just out of interest? Yes, i mean, to a certain extent, it would be, i'm going kind of asset crea. There's some actual asset reation. And then a lot of it is also concentration.

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