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Hidden Brain
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The New York Sun Was the First Paper to Run Entirely on the Harvesting of Human Attention
Law professor timwoo has written a book titled the attention merchants. He recounts the history of the many ways our attention has been highjacked. By selling the newspaper for a penny, benjamin day captured market share. This turned out to produce something much more valuable than newsprint. And that's why i think the paper was driven to stories such as discovering life on the moon, so it could b circulation....
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