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6min chapter
Scale Your Email List Using These Proven YouTube Tactics (in 2023)
Video Creators
The Psychology of Upsells
The psychology behind it is that, and so one signs up for a free course and they've already entered in their email. They're in the mood to buy, which is why we hear video creators doing upsell after someone buys 30 days to a better YouTube channel. It's not a bad strategy necessarily from the sales, but I don't think it's the best strategy from a relationship perspective from a long term plan.
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