The Importance of Intention in Fine Dining

"Dining is about being intentional, it's about being choreographed," he says. "At a great fine dining restaurant if you and I should not only be wowed by the food but at the end of the meal you and Ishould feel a little bit closer to one another than we did before we walked through the doors." He adds that most organizations don't fully recognize how many touch points they have with their customer.