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Episode 719 | How to Test Pricing, Lifetime Deals, and Building Something for Everyone (A Rob Solo Adventure)

Startups For the Rest of Us

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Balancing Acquisition and Retention

This chapter explores the strategic balance between attracting a wide customer base and focusing on specific segments for better retention. It emphasizes the importance of defining ideal customer profiles in the SaaS industry and navigating the challenges of targeted product development to address critical customer needs.

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