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70: Alex Kouts | The Secrets You Don't Know About Negotiation Part One

The Jordan Harbinger Show

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The Power of the Word No

The most power in a negotiation resides with the person who's willing to walk away. When you get a fast yes, it means you price the situation incorrectly. The different no is what tells us where the edges of the conversation are. Until you get a no, in many cases, you can't even have a negotiation.

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