3min chapter

Acquiring Minds cover image

Buying Franchises: A Primer for Searchers

Acquiring Minds

CHAPTER

Why Franchises Aren't Your Favorite Category

You and I had talked offline about how, you know, restaurants aren't your favorite category. Talk about why maybe you don't like franchises as much despite their popularity. And then are there any other categories that you would want to call this searcher audience to? Yeah. There's just a lot of good businesses out there.

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