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Everything You Need To Know To Grow A Startup In 2024 w/ Jason Lemkin

Marketing Against The Grain

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Navigating Startup Challenges for Executives

This chapter explores the unique challenges faced by CMOs and CROs transitioning to startups, emphasizing the need for adaptability and understanding of current customer dynamics. It highlights the importance of informed hiring decisions and quick, impactful actions to establish credibility and drive results. The conversation also delves into innovative marketing strategies and the necessity of consistent efforts to build a strong brand presence in the competitive startup landscape.

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