7min chapter

Liquid Culture cover image

Taking Consumer Crypto Mainstream | Winnie & Aleksija

Liquid Culture

CHAPTER

Exploring Consumer Crypto in Web3 and Its Impact on Consumer Apps

The chapter dives into the world of consumer crypto and its potential to revolutionize traditional consumer apps and experiences by leveraging crypto rails. The speakers discuss the advantages of consumer crypto, such as faster transactions and improved economics for creators, and differentiate between products uniquely enabled by crypto and those built on crypto rails. They delve into the categories of consumer crypto companies, highlighting successful examples like Zora and discussing the importance of a clear focus in this evolving space.

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