The GaryVee Audio Experience cover image

Your Brand Can Be Visible, But It's Relevant? - w/ CMO Marcel Marcondes

The GaryVee Audio Experience

00:00

Navigating the Shift from Visibility to Relevance in Content Creation

This chapter explores how the rise of streaming has transformed content production, focusing on the importance of relevance over mere visibility for brands. It critiques the industry's reluctance to adopt new media channels and emphasizes the need for creating meaningful connections with consumers.

Transcript
Play full episode

The AI-powered Podcast Player

Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!
App store bannerPlay store banner
Get the app