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4min chapter
Startup Business Models and Pricing with Aaron Epstein | Startup School
Y Combinator Startup Podcast
How to Find Your Value When You're Undercharging
Pricing implies value, and most startups are undercharging. Raising prices is the easiest way to grow revenue with almost no work at all. If you have higher margins than your competitors, you can pay more to acquire a customer. You could give a lower price in exchange for one of four key things.
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