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30min chapter
Ep. 3: Casey Lewis of After School
The Creator Spotlight Podcast
Building and Growing a Teen-Focused Newsletter with Challenges and Success
The chapter explores the creation and growth of a newsletter aimed at teenage girls, inspired by successful models and driven by genuine passion. It discusses the challenges of maintaining autonomy after selling the newsletter, the transition from previous roles to entrepreneurship, and the expansion into brand building and marketing. The conversation also covers the speaker's journey on TikTok, from embracing vulnerability and cringe to unexpected success, and reflects on the gradual but rewarding growth of their Substack newsletter.
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