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6min chapter
How To Write Emails That Customers Love Opening with Val Geisler
Customer Show
The Power of Personalized Email Marketing
This chapter explores the significance of tailored communication in email marketing, emphasizing how brands can boost engagement by customizing messages based on customer actions. It also introduces a customer ranking calculator and showcases an effective referral program used by a skincare brand to engage its Gen Z audience.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode