The Importance of Learner Personas and Tone of Voice

When you think about branding, you're probably thinking about colour schemes, logo and fonts. But one thing that is often over looked is messaging.

If you have an L&D brand, what's your tone of voice? What's your brand promise? How do you position yourself? In this podcast, Han will be talking you through how to develop your own messaging framework for your L&D brand. 

Check out our messaging framework template here.