Testing a Startup Idea Live, Part 2: An Organizing Principle and A Structure to Move Fast
Idea to Startup
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The Importance of Conviction in a Plan
When humans have conviction in a plan, they outperform their spot on the bell curve. Conviction for a startup founder is trickier than a marathon runner. It's hard to have conviction when most of the things you try aren't going to work and you've got incomplete information at every turn.
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