B2B Marketing with Dave Gerhardt cover image

#81: B2B Content Strategy with Devin Reed (Head of Content at Clari, Gong)

B2B Marketing with Dave Gerhardt

CHAPTER

How to Create a Successful LinkedIn Marketing Strategy

I love the approach that you all took to marketing, which is like, use your ammo wisely. And so when you post on LinkedIn, it's going to have a bigger result than if you did that every single day or every single week. I remember being like, Wayne, I only got so much time in the day, man. You're a hip-hop guy. So I'll go deep reference. Do you remember? Like 2007, eight, nine, when Lil Wayne went on an absolute terror of like dropping a mixtape like every week or month for like two years. Do youRemember that? Of course, no ceilings. It was no ceilings. At least I did.

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