Advisor Marketing Made Simple cover image

Advice Line: How To Focus Your Marketing When You're Overwhelmed (Charley Edson)

Advisor Marketing Made Simple

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Defining Your Ideal Client: Targeting Busy Professionals in Financial Management

This chapter explores the importance of identifying and understanding the target audience for financial services, specifically busy professionals in their 30s to early 40s. It highlights the need for tailored marketing strategies and fee structures that align with the financial capabilities and expectations of this demographic.

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