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RV 72 - The State of B2B Marketing | The A2B Series Podcast

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The Importance of a Marketing Agency

The marketing leader at the b2b company doesn't own the strategy like A lot of times the agency should come in on the tactical level And then help with some of the strategic work. It's all about philosophy. Even as an agency like even us and i'm pretty sure you as well You have to match with a client or a potential client that has the same philosophy as you.

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