The Scottish Property Podcast cover image

Exposed: The Biggest Red Flags in Property Social Media! with Nick and Steven

The Scottish Property Podcast

CHAPTER

Navigating Authenticity in Property Marketing

This chapter explores the significance of genuine marketing tactics in the property sector, emphasizing the need for authenticity and proven success over superficial social media portrayals. Through personal anecdotes, the speakers reflect on the lessons learned from experienced professionals and the challenges of balancing an appealing online presence with honesty about industry struggles.

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