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17min chapter
How to Communicate Employee Benefits—and Leverage Them for Engagement
SHRM All Things Work
Maximizing Employee Benefits Engagement
This chapter emphasizes the critical role of effective communication in conveying employee benefits to enhance engagement and understanding. It introduces strategies like in-person and virtual benefits fairs, the timing of communications, and the importance of tailored messaging to diverse workforces. Additionally, it highlights the need for ongoing engagement through various initiatives to ensure employees utilize their benefits fully throughout their employment.
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