6min chapter

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Ep 471 Exit Story: Kaelon Egan on Selling AccelaSchool to PowerSchool, Targeting Strategic Buyers, and Avoiding Earn-Outs

Built to Sell Radio

CHAPTER

Navigating Sales in K-12 Education

This chapter explores the complexities of selling products to K-12 schools, highlighting bureaucratic challenges and the shift to electronic administration. The discussion emphasizes understanding stakeholders' needs and employing a bottom-up sales strategy to build trust and effectively communicate product value.

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