OK17: Inside Owner.com's $21M ARR Outbound Strategy: AI, Office, & 83% Hiring Success (Part 2)- Kyle Norton, CRO at Owner.com
Outbound Kitchen - B2B Sales Podcast
Intro
This chapter explores the role of AI in outbound sales, critiquing current AISDR practices and advocating for personalized outreach. It emphasizes high-quality personalization at scale while cautioning against the dangers of generic AI-generated messaging.
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