190: The Patterns of Bad Planning in a Crisis: The Uvalde School District Police Response
The PR Breakdown with Molly McPherson
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How to Get the Hell Out of a Press Conference
In the days after the massacre at rob elementary school, officials with the texas department of public safety gave a press conference. They said a shooter encountered a police officer employed by the school district before charging through a back door. But then there were conflicting accounts about whether the officer fired at that gunman. The plan is you need to involve management or a team early on and you must define roles.
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