
#414: PetSmart Treats - Ranked One of America’s Best Loyalty Programs by Newsweek
Let's Talk Loyalty
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How to Start a Meeting With a Customer in Mind
Bradley: In my previous role, we tried to make sure your customer was essentially in the room. We really encouraged and empowered people to think about that. I spend a lot of time in stores and talking to customers and talking to associates. So working on culture is something I had never been sort of asked with as an official role.
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