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7min chapter
Part 2 - The 5 Step Formula to Determine Your nCAC
Perpetual Traffic
Understanding Net Customer Acquisition Cost
This chapter delves into the complexities of calculating Net Customer Acquisition Cost (nCAC) and its variations across different industries. It also introduces a new customer tracking tool and examines the influence of managerial roles on cost of goods sold (COGS), providing insights into strategic business decisions for profitability.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode