
How Companies Reckon with Past Wrongdoing
HBR IdeaCast
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Confronting Corporate Histories
This chapter addresses the challenges corporate leaders encounter when reconciling their companies' histories with modern ethical expectations, particularly concerning historical wrongdoings like slavery. It discusses the importance of recognizing these past injustices for fostering transparency and moral responsibility in today's socially conscious market. By exploring different approaches to justice, the chapter underscores the need for companies to actively engage with their legacies to enhance their brand identities and satisfy diverse stakeholder perspectives.
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