Rich Somers sits down with Mike Barron for an unfiltered conversation about getting humbled, earning your stripes, and why sales is the foundation of every business that actually scales. Mike breaks down his early days working under Grant Cardone, the moment his confidence got checked, and how that experience reshaped the way he thinks about discipline, commitment, and performance.

The discussion goes deep into why talent alone doesn’t win, how ego quietly kills opportunity, and why most people never reach their potential in sales—or business—because they’re unwilling to fully commit. Mike shares hard-earned lessons from high-ticket sales, funnels, and building real systems that don’t rely on hype or shortcuts.

Rich and Mike also unpack why sales is the ultimate skill set, how it creates leverage across every industry, and why learning to sell isn’t optional if you want freedom, durability, and long-term success. From accountability and reps to leadership and personal responsibility, this conversation strips sales down to what actually matters.

This is a raw, honest look at growth through pressure, the lessons that only come from getting humbled, and why sales remains the backbone of every serious entrepreneur’s journey.

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