Episode 31: Cold outreach - love or hate?
Decoding Sales
00:00
The Meta Game of Multiple Offers
Alex: I got one of these emails today, it was actually not for a product, it was like to attend some dinner for a conference I'm going to. And part of the reason I did that was because their first email was crap and didn't say why I was invited or who else was invited or anything like that. So if they'd explained more detail and it wasn't like a crap email, I might have been more like exactly what you're saying. Alex: There's a meta game that's being like gamed out here where like recipients also do expect this kind of stuff.
Play episode from 16:38
Transcript
