Nostalgia and Evolution in Content Strategy

The speakers share humorous anecdotes from their first meeting at a Minnesota Interactive Media Association event, recalling a technical mishap that sparked their collaboration in content strategy. They reflect on their growth within the user experience design field and discuss how their experiences with Adaptive Path shaped their understanding of content strategy's evolving nature. The chapter further explores the complexities of integrating content strategy with various design practices and the shifting landscape of the field as it diversifies into specialized disciplines.