MDM Podcast Episode 27 - What is an SSP? (with Liat Barer)
Mobile Dev Memo Podcast
How Has the Relationship Between at Publishers and S Pice Changed Since Unity and Iron Source Merging?
i think i might address here two points. So the first one will be sort of technical, right? Like, this is a way for a publisher to have just one stop shop for everything,. It's much easier, like it's just one s dk, one representative, or one platform that just controls everything for him. And then, of course, there's the business aspect of it. This is a wayfor a publisher to make the most yield out of his apright? Like this is the best competition out there, and it's the way to make this competition as fierce and as fair as possible.
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