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Strategizing Channel Partnerships with Florian Otto

Raising Health

00:00

How to Manage a Zombies Partnership

Some companies do sort of like a whitelist approach where they say, here are the only opportunities that we would consider fair game for us to pursue together. Time bound list is super important besides this whitlist. If it closes after 12 months, then there's no partnership anymore. Usually, in enterprise, I think named account makes sense.

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