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243 - Is the Future of the SDR in Marketing or Sales? | Demand Gen Live S2 x67

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Is It a Scaled Subject Matter Expert Community Strategy?

People most often say yes to come on a podcast when it's asked in a thoughtful way, because people want to share the things that they are doing. And so it kind of like, if you think, change your mind set, and then change the goal, which changes the activities,. Then it changes the hiring profile, and then you're like, is this even a bety our function any more, or is it something different? It's almost like a scaled subject matter expert community strategy for companies.

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