
Design That Builds Trust (and Sells Without Selling) - With David Fastuca | Episode 346
The Futur with Chris Do
00:00
The Subjective Nature of Design in Consumer Perception
This chapter delves into the intricate link between design and consumer perception, showing how choices in aesthetic can align with specific marketing objectives. Through a case study of a major retailer, it illustrates that effective design is often subjective and tailored to target different market segments.
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