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LegalZim - What Are the LTV Ratios?
Shudhazzo was one of the earliest to really do a lot of social media marketing and influencer marketing. The company grew with pay per click, but also used Facebook as part of its strategy. LTV has changed over time; you have to be careful about going out three or four years on a lifetime value model because that world can change.
IN THIS EPISODE, YOU’LL LEARN:
*Disclaimer: Slight timestamp discrepancies may occur due to podcast platform differences.
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