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Amazon PPC Roundtable: with Brian Johnson, Destaney Wishon, Dr Ellis Whitehead and Daniel Fernandez
Seller Sessions Amazon FBA and Private Label
How to Build Out Ranking Campaigns for Your Clients
Last year we have seen that premium price products, almost are very unlikely to rank at the top. Anything really 50% higher in terms of price than the baseline just doesn't stick. We've shifted strategy on, you know, putting all that that ad spend more on retargeting That I mentioned it before. And also product targeting it for us at least it performs, you know,. converts lower than than keywords. Right? Alice, your type of mess. Yep, I don't hear me. Yeah. Okay. While we're waiting for Brian to come back, Daniel, do you want to give us your thought process and what you're doing with your clients in pertaining to building out
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