Nerd Marketing cover image

The Future of Direct Mail and Marketing | DTC Podcast Interview with Drew Sanocki

Nerd Marketing

00:00

Improving Marketing for D2C Brands

This chapter discusses the key factors in fixing and improving marketing for direct-to-consumer (D2C) brands. The speaker reflects on their experiences in the early 2000s and emphasizes the importance of understanding catalog marketing and direct mail strategies. They explain the significance of segmenting customers and treating them differently based on their behavior and value to the business.

Transcript
Play full episode

The AI-powered Podcast Player

Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!
App store bannerPlay store banner
Get the app