
The Future of Direct Mail and Marketing | DTC Podcast Interview with Drew Sanocki
Nerd Marketing
Improving Marketing for D2C Brands
This chapter discusses the key factors in fixing and improving marketing for direct-to-consumer (D2C) brands. The speaker reflects on their experiences in the early 2000s and emphasizes the importance of understanding catalog marketing and direct mail strategies. They explain the significance of segmenting customers and treating them differently based on their behavior and value to the business.
00:00
Transcript
Play full episode
Remember Everything You Learn from Podcasts
Save insights instantly, chat with episodes, and build lasting knowledge - all powered by AI.