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2min chapter
Rakuten’s Business Model – Size, Scope & Mission
MarTech Podcast ™ // Marketing + Technology = Business Growth
The Evolution and Global Reach of Rakuten's Business Model
This chapter examines Rakuten's transformation from its founding to its current business model, highlighting its focus on creating personalized shopping experiences. It also discusses the company's innovative affiliate marketing strategy and how it tailors operations across different global markets.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode