Unlearn: Redefining the Playbook for Modern Business cover image

Ep 07 | Creating Value Through Platforms With Geoffrey Parker

Unlearn: Redefining the Playbook for Modern Business

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The Platform Revolution

The world is changing so fast around us that in many ways the delay we've had is working to our favor. There's an awful lot of action, but also in this B2B space that I think we're going to spend some time talking about today. The book came out of probably 20 years of research that Marshall Van Alstein and I had undertaken really from our graduate student days during the dot com boom.

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