2min chapter

Startups For the Rest of Us cover image

Episode 750 | Making Your First Hire, Testing Prices, And More Listener Questions (with Laura Roeder)

Startups For the Rest of Us

CHAPTER

Strategies for Targeting Ideal Customers and Effective Retargeting

This chapter explores strategies for effectively identifying and reaching ideal customers by creating a 'Dream 100' or 'Dream 500' list. It emphasizes personal outreach and retargeting as key methods for enhancing brand visibility and fostering lasting connections with prospective clients.

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