What Terrifies You?

Most of you in this very room are controlled by fear as we speak. So I want to know what terrifies them. The more I understand what motivates somebody to make the decisions they make, the better I can help them and thebetter I can sell them. Some people do not think this way. There are biases in your own decision-making process. You will be mismatched forever with your audience if they're in a state of negativity and you're in astate of positivity. If fear is the number one selling, motivating, emotion, anger is second.