Acquired cover image

Microsoft Volume II

Acquired

CHAPTER

Microsoft's Strategic Shift: Windows 8 and Nokia

This chapter delves into Microsoft's strategic decisions during the launch of Windows 8 and the Surface tablet, particularly focusing on the delayed release of Office for iPad and the internal mindset towards competition. It highlights the challenges of incumbents adapting to new technologies and explores the pivotal relationship and challenges faced by Microsoft and Nokia in the smartphone market.

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