
Differentiation: How To Stand Out
How to Win podcast with Peep Laja
Strategies for Standing Out in a Competitive Market
This chapter explores how customers select products from a shortlist of around 10 tools, emphasizing the significance of differentiation to secure a spot for a demo. Examples such as Patagonia and IKEA are used to showcase effective strategies for standing out in a competitive market.
00:00
Transcript
Play full episode
Remember Everything You Learn from Podcasts
Save insights instantly, chat with episodes, and build lasting knowledge - all powered by AI.