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Introduction to our “Planning for Effective Outcomes" series

On Strategy Showcase

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Creating Work That Works That's Episode Four

The best people that work in the field of creativity are able to spot the good and ideas and then work on, you know, how do we fix the bits that aren't right. And I think because not all like none of us are all the same so there's almost types within creatives, some that are more sort of strategically orientedSome that are more conceptually orientedsome that are a blend. The next one that we're planning episode four is on comms planning. This again is a critical part, particularly when we've got so many more choices and ways and places to elevate messages or put them into different environments.

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