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Breaking Down Presidential Campaigns' Email Strategies – Josh Klemons (Reverbal Communications)

Campaign Trend Podcast

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2024 Republicans Digital Email Campaigns

Josh Clemens: I think one of the things that I've noticed and maybe you picked up on this, you pointed it out, they're not asking for money as much. They're kind of toned down, not as hyperbolic. Haley has done a quite a good job of really leaning into like, she's sort of like using the Katie Porter style white board with GIFs and photos,. DeSantis actually did something really interesting, uh, which is calling out the BS in the email world.

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