
Providing Knowledge, Not a Service
The Unique CPA
00:00
Misconceptions about the accounting profession and the importance of subscription pricing
The speakers address the misconceptions surrounding the accounting profession and emphasize the significance of subscription pricing. They recommend books like 'Subscribe' and 'Forever Transaction' to gain a deeper understanding of subscription-based models and discuss how accountants should shift their mindset towards selling access to knowledge rather than services.
Transcript
Play full episode