
RV E22 - The B2B Buying Journey, Chris’ LinkedIn Post Process, Building Community, and more! | TikTok Live 24
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Sponsoring Networking Events for Leads?
I recognize that in many companies, your gold on leads. That's why they waste money. It's never the channels fault. So it's how the channel's being used. Do you see anything fundamentally different about demand generation for brands entering web 3? I think that the same trends that you're seeing in B2B around community and demand creation are all applicable to the work that you're trying to do there. Appreciate all you being here at the engagement just keeps getting better every week.
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